Very often parents, not knowing this, call a child "naughty." The child is impressed by it; it knows that it is naughty, so it goes on being naughty. So it is with friends and relations and with all those around us. Not knowing the psychological effect of our speech we may turn them from bad to worse. If you say to your business partner: "Is it not dishonest what you did?", that means that you have made that person dishonest. The first thing he did was less dishonest; you have completed it by saying so.